Trapstar: The Label Redefining Aussie Streetwear in 2025

From Melbourne’s graffiti‑covered laneways to the sun‑drenched streets of Brisbane, one name keeps popping up in conversations about style—Trapstar. It’s not just another streetwear brand. It’s a badge of identity, a statement that says you understand the culture.
The brand, which began in London’s underground scene, has found a second home in Australia. Whether you’re walking through Sydney’s George Street or relaxing in Perth’s Northbridge, the bold graphics and sharp designs of the Trapstar Hoodie have become impossible to ignore.
Trapstar rising here isn’t an accident—it’s the result of quality, cultural relevance, and a knack for connecting with both global icons and local trendsetters.
Famous Faces Making It Mainstream
2025 has been a big year for Trapstar’s celebrity visibility.
- Bondi Beach, Sydney: UK rapper Central Cee turned heads in a classic black Trapstar Hoodie, paired with ripped denim and Nike Air Force 1s.
- Melbourne Fashion Week: Hailey Bieber brought Trapstar to the runway scene with a cropped jacket layered over leather trousers.
- Brisbane Riverstage: Australian rapper Chillinit rocked a custom Trapstar set during a sold‑out concert.
- Gold Coast boardwalk: TikTok star Sarah Magusara styled an oversized Trapstar Hoodie over a bikini, sparking a viral trend.
When style leaders wear something, the world pays attention—when they wear it here, Australia turns it into a lifestyle.
The Craft Behind the Comfort
Trapstar doesn’t cut corners. The brand’s hoodies, particularly the fan‑favourite Trapstar Hoodie, are built using 400gsm brushed cotton‑polyester fleece. That means you get durability without sacrificing comfort.
What sets the material apart?
- Breathable weave—keeps you warm without overheating, perfect for Sydney evenings.
- Moisture‑control fibres—ideal for humid Brisbane afternoons.
- Reinforced seams—built for everyday wear and movement.
- Fade‑resistant prints—graphics stay sharp even after repeated washes.
It’s not just about fashion; it’s about creating something that survives the fast pace of city life.
How to Wear It – Beyond the Basics
Sure, a Trapstar Hoodie and jeans look great—but that’s just the starting point.
- City Slick: In Melbourne, pair a black hoodie with a tailored overcoat and leather sneakers for a street‑meets‑luxury vibe.
- Coastal Chill: On the Gold Coast, go oversized with linen shorts and slides for a surf‑street crossover.
- Night Out Edge: In Sydney, try a Trapstar bomber over a slim turtleneck for a bold night‑time look.
- Festival Fit: Adelaide’s music scene loves hoodies layered with neon accessories and statement sunglasses.
The secret is mixing Trapstar’s bold energy with unexpected textures and colours.
Numbers Don’t Lie – The Australian Surge
Trapstar’s Australian takeover is backed by hard data.
Google Trends shows search interest up by more than 50% since 2024, with Sydney leading the charge. Melbourne, Brisbane, and Perth follow closely, while Adelaide’s growing streetwear scene is quickly catching on.
Local retailers in Fitzroy, Newtown, and South Brisbane report that Trapstar Hoodie sales have doubled in the past year. The brand’s success here is also driven by Australia’s love for hybrid styles—something between comfort and high‑impact street aesthetics.
Why Trapstar Feels So at Home Here
In a country where the weather changes from state to state, versatility matters. Sydney’s mild winters are perfect for layering a hoodie under a light jacket. Melbourne’s fashion‑forward streets make bold Trapstar designs a natural fit. Brisbane’s heat calls for lighter styling, while Perth’s evenings invite comfortable, warm streetwear.
Trapstar’s designs don’t just work here—they belong here.
Final Take – Here for the Long Haul
From the runways of Melbourne to the skateparks of Perth, Trapstar has woven itself into Australia’s style DNA. It’s not just hype; it’s a cultural shift. The Trapstar Hoodie is no longer a rare find—it’s a streetwear essential.
If 2024 was the year Australians discovered Trapstar, 2025 is the year we claimed it as our own.